Free E-Mail Mailing Lists
Feature Comparison

by Dr. Ralph F. Wilson, E-Commerce Consultant
Web Marketing Today, Issue 58, July 1, 1999

This article contains older information. Go here for newer information on e-mail marketing.

These features were current as of June 9, 1999, but since these sites compete with each other, expect constant additions of features.

 

eGroups

OneList

Topica

ListBot

CoolList

List Types

 

 

 

 

 

Announcement, moderated, or open discussion lists

Yes

Yes

Yes

Yes

Yes

Subscriber's Choice of Normal or Digest

Yes

Yes

Yes. Owner selects digest daily or every 10 messages.

No

No

Online message archive, either public or private viewing. E-mail addresses truncated

Yes

Yes

Yes

Yes

No

Free, supported by e-mail ads. Also banner ads

Yes, 3-line maximum

Yes, 3-line maximum

Not yet implemented

Yes, 1-line ad

Yes, 3-line maximum

Charge for ad-free list

$4.95/mo payable as a annual non-refundable set-up fee

$4.95/mo payable annually

No charge to opt-out

$99 annually for ListBot Gold, up to 5000 messages/month

None offered

List size

No restrictions

No restrictions

No restrictions

Unlimited

 

Maximum message size

500K

500K

No maximum size

100K for free, 250K for Gold

-

Friendly for Lynx, WebTV, etc.

Yes

Yes

Uses frames

Yes

Yes

User selects ASCII or HTML e-mail

Yes

No

No

No

No

Subscribing

eGroups

OneList

Topica

ListBot

CoolList

Sign-up form available for your website

Yes, then takes you to further forms on eGroups site.

No, but custom sign-up URL

Yes.

Yes

Yes

Verifies e-mail address for new subscribers

Yes

Yes

Yes

Yes

Yes

E-mail notification to owner of subs and unsubs open lists.

Only by checking log.

Yes, optional

No.

Summary reports e-mailed to owner daily or weekly

 

Asks demographic questions

ZIP code only, other optional

No, other info is optional

Yes, ZIP, birthdate, gender

Yes, optionally in some detail.*

No

Restricted sign-up available, requiring moderator approval

Yes

Yes

Yes

Yes

Yes

Unlisted list available, list info not available to the public

Yes, optional

Yes, optional

Yes, optional

Yes

No

Import existing lists

Yes, paste in 1000+ at a time. Up to 24 yours, checked for spamming. Or send text list for upload

Yes, paste in 250 at one time

Yes, upload up to 500. More with permission.

Only with ListBot Gold

Only by typing in one at a time

Member Center for each member

Yes, called "My Space"

Yes, called "Member Center"

Yes, called "My Lists"

Yes

No

List Management

eGroups

OneList

Topica

ListBot

CoolList

Online List Center for each list

Yes

Yes

Yes

Yes

No

Manage several groups with one home page and group center

Yes, allows "group sets"

No

No

No

No

Multiple moderators/managers allowed

Yes. Level of manager privileges may be set separately

Yes. Can set separate privileges for each moderator

Yes. Multiple owners possible, but all privileges are equal

No

No

Modify message subject line for easy filtering

Uses list name

Uses list name

Modifiable

No

No

Custom trailer at bottom of every message

Up to 6 lines

Up to two lines

Also optional custom header. No line limit.

No

No

Automated bimonthly or monthly mailings by owner

No

Yes

No

No

No

Customizable welcome and goodbye messages

Only welcome

Yes

Yes

Yes. Also for list page

 

Spam protection restricts posts to members

Optionally, also offers a second alias.

Yes, but users may have a second alias so they can post from another e-mail address

No open posting, must be a member.

 

 

Subscriber list may be downloaded by owner

Yes, prints list to screen. By request from customer service.

Yes

Yes

Prints list to screen

Prints list to screen

Invite potential members automatically by pasting in e-mail address.

Yes

Yes

Yes. Tracks who has responded

Yes

No

E-Mail Bounce Handling

Stops sending e-mail to bounces after 3 weeks

 

Can set to disable hard or soft bounces immediately or after a period of time.

Automatically removes certain kinds of bounces. Some must be manually removed

 

Temporary no mail for members on vacation without unsubscribing

Yes

Yes

Yes

No

No

Can withdraw posting permission from selected members

Yes

Yes

Yes

No

No

Banned members cannot resubscribe

-

Yes

Yes. Settings for banned e-mail addresses or domains

-

-

Other Tools

eGroups

OneList

Topica

ListBot

CoolList

Survey feature to determine best times for chats, etc.

Yes. Text report.

Yes. Shows graph and text

No

No

No

Calendar

Yes. Cannot be restricted to moderators

Yes. Can be restricted to moderators

No

No

No

Customizable database for contact lists, homework assignments, etc.

Yes

No

No

No

No

Chat Room for individuals or group

Yes. Usable across firewalls.

No

No

No

No

Shared file area for Web pages, documents, photos, etc.

20 MB per list. Not currently restrictable

5 MB per list. Can be restricted to moderators

No

No

No

Headquarters Location

San Francisco, California

San Mateo, California

San Francisco, California

Bedford, Mass.

Melbourne, Australia

Size of operation

200,000 lists. 5.5 million users

165,000 lists, highest Web traffic

Not disclosed

 

46,000+ lists

*ListBot had no privacy statement. Allows you to ask any of these demographic questions:
contact info plus Age, Gender, Occupation, Income, Company Name, Organization Type, Company Size, Web Site Type, Primary Net Connection, Home Ownership, Internet Experience, Education, Marital Status, and Children in Household.


Read additional articles from Web Marketing Today, Issue 58, July 1, 1999
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