Christine Churchill, Paid Search

Christine Churchill is the President of KeyRelevance.com, a full service Dallas search engine marketing company that specializes in helping businesses succeed online. Christine and her experienced team of online marketers provide a holistic approach to marketing: increasing a site's visibility online, improving the user experience on the site, and maximizing the site's conversion potential.

KeyRelevance offers its clients (from small businesses to large, publicly traded companies) a variety of services including pay per click management, search engine optimization, usability enhancements, web analytics, and social media marketing - each customized to a business's unique needs. KeyRelevance has experience helping clients in a wide range of verticals including travel, B2B, software, education, ecommerce, non-profits, wedding, fashion, and the automotive industry.

Ms. Churchill shares her insights as a regular speaker at international search conferences including Search Engine Strategies (SES), WebmasterWorld (PubCon), Search Marketing Expo (SMX), and the Small Business Marketing Unleashed Conference. She was a member of the founding Board of Directors of the Search Engine Marketing Professionals Organization (SEMPO) and has served as an officer on the Board of Directors of the Dallas/Fort Worth Search Engine Marketing Association (DFWSEM) since its inception. Ms. Churchill holds a Masters Degree in Business and has over twelve years online marketing experience.